Jimmy Ochan
for Hillary for America
James Kicklighter was responsible for directing, shooting, producing, and editing all content targeted towards Virginia, featuring private citizens, public figures, politicians, explaining policies targeting the state for Hillary Clinton’s 2016 Presidential Campaign. Hillary for America carried the state of Virginia in both the popular and electorial vote in the 2016 election.
- Invitation
Throughout the months leading up to the 2016 election, the Virginia state team needed a steady output of first-person voter testimonials — pieces designed to translate a national candidate into specific neighborhoods, in specific voices.
- Brief
hort, personal digital content built for the state party's Facebook page and digital channels, not broadcast.
- Approach
I produced the piece as part of a broader Virginia voter-voice initiative — small crew, Sony FS5, wireless lavalier, location lighting, fast turnarounds. Each cut went through Brooklyn approval and shipped with the required "Paid for by Hillary for America" mark before posting.